• The hands-on workbook for building advanced e-commerce and websites!
• Strategy, tactics, planning, deployment, maintenance, and more
• B2B, B2C, extranets, supply chain management, intranets, and Web sites
• Up-to-the-minute, "must-read" coverage of Internet law

The Advanced Web Site Architecture Series
Endorsed by the World Organization of Webmasters (WOW), serving webmasters worldwide.

Master the skills you need to succeed in e-commerce-fast!

This user-friendly, interactive workbook delivers all the knowledge you'll need to start building state-of-the-art Web and e-commerce sites right now! It's your practical, in-depth guide to all the key strategic, technical, financial, and architectural issues associated with deploying leading-edge e-commerce sites, intranets, extranets, and more. From planning to site management, traffic analysis to intellectual property issues, it's here—organized for easy learning and rapid mastery! You'll find expert coverage of all this, and more:

• Intranets: planning, technical decisions, policies, budgets, pilot projects, and management
• Extranets: business strategy, architecture, security, budgeting, and community development
• E-commerce: business-to-business, business-to-consumer, supply chain management, and security
• Site management: content updates, avoiding "link rot," log file analysis, and planning for growth
• Legacy systems integration: evaluation, business services integration, back-end systems, and more
• Internet law: Copyright, liability, development contracts, terms and conditions, DNS name ownership, and more

E-business strategy, tactics, technology, management, security, law—this book covers it all, hands on! If you need in-depth insight into e-commerce and website management-and you need it right now—then you need Exploring E-Commerce, Site Management, and Internet Law!

Table of Contents

From the Editor.
Executive Foreword.
Introduction.
About the Authors.
1. Intranets.
2. Extranets.
3. Internet Usage.
4. Legacy Systems Integration.
5. Electronic Commerce Strategy.
6. Electronic Commerce Tools.
7. Getting Started Managing Your Web Site.
8. Site Maintenance.
9. Site Traffic.
10. Growth, Revision, and Migration.
11. Getting Started on the Web.
12. Advanced Features and Accessibility.
13. Copyright Law Basics.
14. Steering Clear of Copyright Infringement.
15. Other Important Laws.
16. System Operator Liability for Copyright Infringement by Users.
17. Web Development Agreements.
18. Linking, Framing, Caching, and Meta Tags.
19. Web Site Terms of Use and Clickwraps.
20. Domain Names.
Appendix: Answers to Self-Review Questions.
Index.