Reuven Segev is the H. Greenhill Chair Professor of Theoretical and Applied Mechanics at the Department of Mechanical Engineering at Ben-Gurion University, Beer-Sheva, Israel. His research focuses on the applications of geometrical and analytical methods in mechanics in general and the mechanics of continuous media, in particular. He also serves as the President of the Israeli Society for Theoretical and Applied Mechanics, and is on the editorial board of the Journal of Geometric Mechanics.