In this new volume of the Watch Book series, successful author Gisbert L. Brunner focuses on Swiss watch history and the watch industry, and in particular on the house of Oris, because what could be a more fitting connection than that of the leading expert when it comes to mechanical timepieces with the watch manufactory that is one of the few to produce exclusively mechanical watches. Founded in 1904, the company stands out in many ways in the luxury world of horology, it is run independently and not by a large corporation, it is valued as a down-to-earth brand and - in an industry that is not necessarily known for this - it focuses on sustainability, true to the motto: "Things have to make sense".