內容簡介
一切的黑，是為了成就一片白
無印良品藝術總監：原研哉
原研哉(Kenya Hara)，生於1958年，是日本獲獎無數的重要圖像設計師、武蔵野美術大学教授。自2002年起，便開始擔任無印良品的藝術總監。
在原研哉的設計中，「白」是很特別的存在。
因為在日本的文化中，「白」向來別具意義。
在《100 Whites 白百》中，原研哉給讀者白的百種姿態：例如白雪、冰島、白米、或是白蠟。
藉由這些日常的白，原研哉告訴大家，
藉由這些日常的白，原研哉告訴大家，
「白」在他的設計中，所佔的重要性。
「白」並不單單只是一種顏色，它更是一種哲學。
此書呈現他如何實驗各種白的可能。
此書呈現他如何實驗各種白的可能。
以及他如何探索白的本質：其所代表的極簡、及細膩。
此書可說是原研哉前作《White》的延伸。
此書可說是原研哉前作《White》的延伸。
The world of white, from Muji art director Kenya Hara
White not only plays an important role in Japanese cultures in general but also in the work of Kenya Hara, art director for Muji. In 100 Whites, Hara gives 100 examples of white, such as snow, Iceland, rice and wax. On the basis of these examples he discusses the importance of white in design―not only as a color but as a philosophy. Hara describes how he experiments with the different whites he instances, what they mean in the process of his work and how they influence design today. 100 Whites is the extension of Hara's previously published book White. The publication explores the essence of white, which Hara sees as symbolizing simplicity and subtlety.
Kenya Hara (born 1958) is a Japanese graphic designer, a professor at the Musashino Art University and, since 2002, the art director for Muji. Hara has been awarded many prizes, such as the Japanese Cultural Design Award.
